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Red Ribbon Week

Red Ribbon Week is America's largest drug prevention campaign, observed annually to promote drug-free living and honor the memory of DEA Agent Enrique Camarena. This section provides resources for organizing Red Ribbon Week activities, educational materials for schools and communities, and age-appropriate prevention messages. The campaign emphasizes the power of collective action in creating drug-free environments.

Red Ribbon

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video· English

"Remembering Kiki: Through the Eyes of his Family, Friends, & Colleagues"

The DEA Museum's tribute to Enrique "Kiki" Camarena features never before seen interviews honoring the man whose death inspired the creation of Red Ribbon Week. Camarena dedicated his life to helping others before he was brutally tortured and killed in the line of duty. Every year millions of people across the United States pledge to live healthy, drug-free lives in his memory.

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video· English

Red Ribbon Patch Program Video (2022)

The DEA Red Ribbon Patch Program is designed to provide Boy Scouts and Girl Scouts the ability to earn a patch from the Drug Enforcement Administration by performing anti-drug activities in celebration of Red Ribbon Week, which is October 23-31.

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